Keepin’ It Casual
My Communication Arts article on mid-twentieth century informal script lettering recently hit newsstands as part of the magazine’s latest advertising annual. Thanks for the feedback and photos, Ben.

By the way, if you’re bored enough to actually consider reading the article, it should be pointed out that there was a slight mix-up during editing: Ed Rondthaler, didn’t routinely meet with New York City’s prominent letterers, as mentioned in the column. The Photo-Lettering co-founder merely mentions the artists’ informal get-togethers in his 1981 autobiography, Life with Letters.

Posted Wednesday November 10, 2010